Success Coaching: The Power & Potentials

Types of Coaching

The Most Common Types of Coaching

 

The focus of Life or Personal Coaching is on the individual personal that is being coached. This is with the goal of enabling the individual to achieve one or more specific personal outcomes, which are essential for the individual to enjoy the journey of life.

 

Since the aim of life coaching is to help you identify and achieve personal goals in certain areas of your life, it is usually more beneficial to take a holistic approach. This is based on the understanding that one area of your life impacts upon another and so addressing personal areas such as relationships or spirituality can in turn lead to improvement in your health or achievement of your career goals.

Such important focus areas could include career, lifestyle, relationships, life/work balance, life purpose, personal finance, health, among others. As a result, life coaching is most beneficial when you want to make changes in your life but are struggling to make them on your own or you feel there are things holding you back. The same goes for when you have some major goals you want to achieve and need some support, especially with regard to focus, clarity and confidence in making major decisions.

The greatest benefits of life coaching is in helping you to increase your self-awareness, build personal energy, increase tenacity, and improve your trust levels. All of these would assist you to identify and focus on what motivates you, as well as what you wish to achieve in attaining your full potentials as an individual, especially in relation to your lifestyle, career, relationships.

The role and task of a life coach is simply to encourage you to make positive changes, by taking personal responsibility to make a difference in your life. As a result, the emphasis of the coach would usually be on supporting your personal development through personal convictions, increased awareness, improved self worth and higher levels of trust, energy and confidence.

With the support of coach, some critical and important life issues and developmental areas are effectively addressed. Although quite diverse, usually included among these issues are individual needs and circumstances that relate to destiny, purpose, family, career, business, work, health, finances, relationships, spirituality, habits, behaviour, productivity, creativity, fulfilment etc.

Through professional and committed coaching engagements, these and related issues can be successfully addressed. This would generally be through the process of uncovering your desires, abilities and opportunities, together with refocusing your energies and actions, as you are held accountable for making life-changing decisions, which lead to true happiness and fulfilment.

The focus of Life or Personal Coaching is on the individual personal that is being coached. This is with the goal of enabling the individual to achieve one or more specific personal outcomes, which are essential for the individual to enjoy the journey of life.

 

Since the aim of life coaching is to help you identify and achieve personal goals in certain areas of your life, it is usually more beneficial to take a holistic approach. This is based on the understanding that one area of your life impacts upon another and so addressing personal areas such as relationships or spirituality can in turn lead to improvement in your health or achievement of your career goals.

Such important focus areas could include career, lifestyle, relationships, life/work balance, life purpose, personal finance, health, among others. As a result, life coaching is most beneficial when you want to make changes in your life but are struggling to make them on your own or you feel there are things holding you back. The same goes for when you have some major goals you want to achieve and need some support, especially with regard to focus, clarity and confidence in making major decisions.

The greatest benefits of life coaching is in helping you to increase your self-awareness, build personal energy, increase tenacity, and improve your trust levels. All of these would assist you to identify and focus on what motivates you, as well as what you wish to achieve in attaining your full potentials as an individual, especially in relation to your lifestyle, career, relationships.

The role and task of a life coach is simply to encourage you to make positive changes, by taking personal responsibility to make a difference in your life. As a result, the emphasis of the coach would usually be on supporting your personal development through personal convictions, increased awareness, improved self worth and higher levels of trust, energy and confidence.

With the support of coach, some critical and important life issues and developmental areas are effectively addressed. Although quite diverse, usually included among these issues are individual needs and circumstances that relate to destiny, purpose, family, career, business, work, health, finances, relationships, spirituality, habits, behaviour, productivity, creativity, fulfilment etc.

Through professional and committed coaching engagements, these and related issues can be successfully addressed. This would generally be through the process of uncovering your desires, abilities and opportunities, together with refocusing your energies and actions, as you are held accountable for making life-changing decisions, which lead to true happiness and fulfilment.

The world is changing rapidly, and so are the needs, purchasing habits, choices, sophistication, access and knowledge of people. It is the nature of the fast-paced business environment where we now all operate.

 

In order to keep up with new business trends and developments, many entrepreneurs, business owners and managers all over the world are engaging the services of business coaches. This is because they are discovering that they can achieve business goals and all-round success faster and easier with a specialist coach.

 

Business coaching is a professional service provided by an experienced practitioner, who works within the business as an outsider, providing a fresh perspective for the business owners and managers.

 

The coach provides his clients with business building tools, growth action strategies, management techniques, feedbacks, business insights and technical guidance from an outside vantage point.

 

A business coach normally works with businesses of any size to achieve the twin goals of increasing the value and impact of the business for both the owners and the target market. The main purpose of business coaching is to improve all round performance and bring about a beneficial transformation.

 

A business coach often works with the individual business owner to increase his awareness and understanding about what would motivate better growth in the business.

 

The coach in doing so is fully aware that the business owner holds the key to the company’s success as the final decision maker. In this regard, the coaching focus would likely involve goal setting and hindrances to achievement.

 

Business coaching is a particularly great solution for businesses that have potentials for growth, but are hindered by lack of knowledge, resources and time. Business coaching is however specifically tailored to suit a specific business and to solve a particular problem or achieve a definite goal.

 

It underscores the fact that to reach the top level of achievement in business today, going it all alone is simply not an option. You need someone knowledgeable and experienced enough like the business coach to work alongside you as a trusted partner.

 

Business coaching has grown rapidly in the last few years because more and more business owners and managers understand that their business needs to improve its overall business performance.

 

They therefore engage a coach to work in the business, particularly with regard to enhancing the skills and facilitating general development of key employees and teams.

 

Business coaching, which is an effective way of achieving this goal would usually address the following areas:

  • Corporate goals, mission and vision
  • Management and operational structure
  • Business plans – marketing, operations, financial
  • Business products and services
  • Skills, capacities and abilities of personnel
  • Financial picture – past/current /projected profitability
  • Client profile – ideal and typical customers
  • Market and marketing intelligence strategies
  • Major challenges and problems
  • Sales/marketing and customer service analysis
  • Joint venture evaluation

 

The goal of business coaching is therefore to assist the business to differentiate itself, improve its brand profile and enhance its systems, as it is positioned to achieve realistic return on investment (ROI), which could be up to 200 percent.

 

Coaching engagement in this regard helps to fast track the attainment of better results and improved productivity, by aligning business potentials and competencies with realistic and desirable goals.

Organisational leaders all over the world face several management challenges, as they strive to achieve much success, often with limited resources. This is also while they have to manage the expectations of their people who look to them to provide answers and give direction in uncertain and rapidly changing times.

 

Specialised leadership coaching intervention supports these leaders and managers to build and maintain core teams of purpose-driven and committed personnel, in the midst of fears, anxiety, and confusion about the future.

 

This is by building the energy of their teams around their own. The coaching goal in this regard is to support corporate leaders to become “dealers in hope”.

 

This is the only way by which inspired leaders maintain mastery of self, situation and solutions, and therefore remain focused and confident about the present and the future success in spite of the happenings around them.

 

As a result, leadership coaching intervention ensures that the leaders receive more enthusiastic support, understanding and encouragement from their people and teams.

 

This is because well presented leadership coaching tools and techniques unveil powerful leadership attributes and qualities that fast-track bottom line profits amidst challenging circumstances.

 

These time-tested leadership tools and techniques, which have been proven to unlock people and team potentials, are what every organisation needs to harness the “hidden wealth” and growth potentials in their business. Achieving that outcome is the goal of leadership coaching.

 

Leadership coaching is beneficial to all leaders and managers within corporate structures, including top management, middle level managers, team leaders and supervisors.

 

The benefit of coaching in this regard is the practical support that it provides for these leaders who need to get more out of their people, by aligning talents and abilities with organisational needs, opportunities, resources and goals.

  

Leadership coaching aims specifically to help individual leaders develop their skills and competencies as leaders within an organisation. This is because all leaders can benefit from personal development to help them to be more effective in their different leadership roles.

 

Specifically, it could be to help them make better decisions, raise their confidence, improve their relationships, lead their teams or manage their time more effectively.

 

Often leaders feel ‘lonely’ at the top and seek an impartial sounding board with whom they can talk through their most pressing issues, explore ideas, draw conclusions and commit to action.

 

Most leaders also experience that feeling that they cannot see the wood for the trees. Through coaching the can benefit from taking time out to reflect and think things through, especially when exposed to one-to-one coaching.

 

What one-to-one coaching really helps to achieve in this regard is to identify and address one or more specific challenges. By having a coach who creates a climate of listening, trust, accountability and support, a leader is provided with an opportunity to explore goals and issues in greater depth and will feel supported in taking well informed decisions and actions.

The main purpose of executive coaching is to guide and support top managers and organisational leaders, with executive responsibilities to perform to their utmost capacity.

 

An executive coach would therefore work with a client in the areas of effective communication, development of interpersonal skills and the building of powerful, proactive and fully engaged organisational teams.

 

The necessity of executive coaching is seen more today with the challenges of rapid market changes, increasing competition, rising operating costs and squeezed profits. This is also partly due to the constantly changing operating environment, among others.

 

At times like these, corporate leaders must make far-reaching and sometimes hard decisions, which must be based on sound knowledge and clarity of thought. Having someone trustworthy, knowledgeable and experienced to bounce ideas off is a great advantage, and remains one of the greatest values of executive coaching.

 

Executive coaching is especially useful for business leaders who must remain at the leading edge of their industry through focus, inspiration, momentum and positive engagement. It is also a great intervention for managers and organisations that are undergoing transitions, mergers, downsizing, innovations or entering new business frontiers or environments.

 

The executive coach, who must have some depth of business and executive management experience, is relied upon to perform the role of a trusted advisor. The advantage of executive coaching in this regard is the benefit of having a skillful, experienced and confidential sounding board by your side to help you fast-track the attainment of significant results and/or solve pressing problems.

 

Executive coaching also assists in rapid decision-making, change management and conflict resolution. An executive coach often provides management ideas and motivational leadership input. He also provides administrative support and encouragement, acting as a trusted confidential sounding board to enable the executives to do their job more effectively.

 

Great executive coaching engagements are those that are tailored towards accelerating the performance of top leaders. This is while encouraging and leading them to access their internal resources and own wisdom to solve problems, lead change, accelerate careers and be at the leading edge of top performance leadership.

 

The coach thus works with these leaders to develop strategies to further influence their people’s behaviour and facilitate their transformation. The goal is to facilitate their development from mere employees to corporate stakeholders with shared values and interests, with strong emotional ownership.

 

Furthermore, executive coaching strategy focuses attention on the three core issues of impact leadership and executive. The three core issues are:  firstly vision development and communication; secondly motivating movement in same direction; and thirdly, realistic succession-planning.

 

The ultimate goal of executive coaching is to support and assist the leaders with executive responsibilities to set and achieve their own goals. The idea is to assist so that the executive management to achieve so much more with less.

 

The executive coaching offering in this regard must be designed to work hand–in–hand with the executive leader to rise above, and indeed ride the waves of rapid organisational growth, as well as external and internal environmental threats.

True leadership thrives on the level of trust and belief in that leadership by committed followers. This means that personal credibility, integrity, reliability and clarity of vision are essential for successful leadership. These characteristics are the essence of coach-leadership, which is a more recent coaching concept.

 

Coach-leadership is all about leaders using powerful coaching techniques to create winning attitudes and get more out of people through vision rather than tradition. Coach-leadership is leadership by personal commitment rather than coercion. It is all about engaging the heart of people through inspirational and transformational coaching rather than manipulation and intimidation.

 

As a result, the main objective of coach-leadership training is to inspire a leader to be the chief change agent in the team, operating as an enabler rather than a controller, and as a motivator rather than a dictator. There are four core attributes of coach-leadership, which I refer to as “The 4C’s of Strong Leadership”. They are: Character; Capacity; Confidence; and Captaincy.

 

Being a coach-leader means that you are a facilitator of energy, trust, commitment, loyalty and all that make people to unlock and unleash their potentials, especially through capacity building. A coach-leader is thus all that a coach is to his team, while at the same time being a strong and committed leader in facilitating transformation. The coach-leader thus provides an environment for people to be more self-reliant, self-managing and self-motivated, by shaping beliefs to the potentially productive ends.

 

The approach in facilitating coach-leadership highlights the fact that inspirational leadership is a skill that must be learnt. It is an art in its innovativeness, and it is a science in its empirical nature.

 

The goal is always to facilitate corporate leadership awareness, passion and inspiration in order to unveil “The REAL leader”. The REAL leader uses as Respect; Energy; Ability; Lifestyle as the currency of motivation. Be a coach-leader. Be the REAL leader.

 

The value that coach-leadership offers to organisations is the benefit of having experienced leaders and coaches working within to develop winning strategies and operations. The resultant effect is the provision of more varied and realistic options on how to reposition the company to beat the competition, achieve better market differentiation, enhance brands and attain repeatable profits, even in tough times.

A team is more than a group of people or a collective of individuals contributing to the working of the whole. A team comprises people linked in a common purpose, and are organised to work together to accomplish a specific objective.

 

The ability to weld very different people together to produce magic is one of the greatest tasks of organisational leadership and management. The task is greater when building a team.

 

Obviously, building a strong and balanced team is a huge organisational leadership task. This is simply because team building compels the process of welding together people with diverse backgrounds, beliefs, attitudes, experiences, motivations, desires, lifestyles, and personalities into one body.

 

Team building involves shaping each individual into a kind of jigsaw puzzle piece, and finding ways to fit such to key into another piece, until a complete picture is obtained.

 

Team or organisational coaching is concerned with development of strategies to get personnel to be more committed and consistent in the workplace, thereby saving the organisation more time and money in achieving its corporate goals. This coaching process therefore targets organisational productivity enhancement and workflow efficiency.

 

Team or organisational coaching is usually undertaken in an organisational environment with the purpose of the performance improvement of working teams. The coaching itself may consist either of one to one coaching of members of a team or more usually refers to coaching the whole team at once, or a combination of the two.

 

One of the aims of this coaching process is to facilitate a more positive workplace engagement, improved corporate growth, and optimum resource utilisation. The power of coaching thus becomes more evident in its development of a more conducive working environment, better staff performance, business transformation and ultimately, increased profitability.

 

The major coaching interventions and workplace transformation activities relate to facilitation of team adaptation and operation dynamics with respect to higher goals setting and attainment of superior corporate performance. This reveals the potentials within the organisation and identifies major areas of current challenges, weaknesses and future needs.

 

This type of coaching is an effective vehicle for clarifying team goals, establishing common ground between team members, recognising individuals’ values, needs and strengths and developing a cohesive way of working together.

 

The emphasis is on the members of the team having the answers, so the main role of the coach is to utilise questioning techniques and tools to help the team identify and articulate the answers and ensuring that all voices of the team members are heard.

 

Team coaching encourages individuals in a team to make positive changes by taking personal responsibility to make a difference in their own lives and inspire development in others.

 

Team coaching is typically focused on developing communication techniques and team building strategies that appreciate individual differences and strengths. The purpose of team coaching is to assist team members to learn to trust themselves, and also to strengthen teamwork in the process of becoming a high performance team.

 

The main thrust of the intervention of a team coach is to nurture the development of constructive change in team members’ interpretations and responses to internal and external workplace dynamics. The desired outcome is that all team members become active builders and stakeholders.

Finance/Wealth Coaching – This focuses on facilitation of thoughts, ideas, capacities, tools and strategies for unlocking potentials for financial and material resources utilisation and management.

 

Spiritual Coaching – This deals with issues relating to how the client accesses spiritual content and context, in order to fulfill spiritual desires and needs.

 

Conflict Coaching – This develops a person in the areas of understanding types, trends and effects of conflicts, and builds capacity for conflict resolution and management.

 

Career Coaching – This essentially provides clarity and guidance to people changing careers or entering into new ones, and deals with issues of motivation, skills, ambitions, and environment in particular, in the context of the client’s life goals.

 

Relationship Coaching – This works excellently within both formal and informal contexts, focusing attention especially on attitudes, temperaments, values, and desires, as concerning developing and maintaining diverse kinds of relationships.